1/28/2024 0 Comments Facebook photosphere(A 360 photo of a city skyline is beautiful, but most people would have a hard time capturing a similar shot.) In terms of content, there are other ways to capture and post engaging photos that users will find interesting and unique.For example, users love getting behind-the-scenes looks at their favorite companies or businesses. A normal photo just doesn’t have the same effect.įurthermore, this concept extends beyond the physical. ![]() You’re putting users at the center of the excitement. By using this feature, you can transport users to a place they wouldn’t normally be able to visit (literally or metaphorically), which is something unique in itself. Whether you have a huge following like Mark Zuckerberg or a smaller following like Pranshu Dubey, Facebook 360 photo can work wonders for your Page. His engagement skyrocketed to over 1,000 reactions on his first post and 6,000 reactions on his second post, demonstrating that you don’t need to have a famous name to get post engagement-you only need to have compelling content that utilizes Facebook’s newest features, including 360 photo! How might smaller companies with a smaller number of followers fare? Facebook 360 photo can help their content perform well too!įor instance, PixelDo’s CEO Pranshu Dubey, who has about 1,000 followers on Facebook and an average reaction rate of about 100-400 reactions per post, posted two breathtaking images of Mumbai using the feature. Talk about engagement!Ĭlearly, when Mark Zuckerberg posts about something on his Facebook, his engagements are going to be sky high. The photo received more than 850,000 reactions, 58,000 comments and 250,000 shares. He posted a panoramic photo from the top of the One World Trade Center in New York City to showcase how the feature can transport users to places they’ve never been before. For example (and this should come as no surprise), one of the first influencers to post a 360 photo on Facebook was Mark Zuckerberg. Several influencers and brands have started using 360 photo recently because they recognize the value of staying ahead of the game. Mobile users can then move the image around either by dragging it with their finger or by moving their phone. ![]() On mobile devices, users can simply tap on any image with the 360 globe watermark to activate 360 viewing capabilities. On a desktop or laptop, users can view the 360 experience by clicking their mouse and dragging it through the image. The feature performs seamlessly on mobile and desktop devices, with the exception of a few differences in user experience. ![]() With 360 photo, users can now snap a panoramic image, or Photosphere, on their smart phone (Samsung Galaxy and iOS) and upload it to Facebook, which will automatically recognize the file format and create a 360-degree viewing experience for anyone that sees the photo on their News Feed. How can you stay ahead of your competition, in particular, in regard to providing unique content? Say hello to Facebook’s newest feature, 360 photo. Nonetheless, your content still needs to be unique enough to grab the user’s attention as they scroll through their Feed. Simply put, with so many businesses on Facebook, it’s hard for one to stand out from the crowd. Fortunately, the number of competitors drops, when it comes to the actual business Pages that an average user sees on their personal News Feed. ![]() That’s great news for Facebook, but, for businesses that utilize the platform for advertising and content marketing, it can be daunting. Today, there are more than 1 billion Facebook accounts in existence.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |